Free Workbook

The Two Way Deal Decision Tool

A decision workbook for assessing partners, advisers and collaborators, with a fit scorecard and a Two-Way Door check for reversible decisions.

Preview of The Two Way Deal Decision Tool

What you'll get

A practical tool you can use straight away.

  • Score a potential partner across mission, capability, reliability, energy, decision fit and reversibility
  • Spot relationships that create value rather than drain time or energy
  • Separate reversible Two-Way Door decisions from harder One-Way Door commitments
  • Reduce emotional decision-making by using a consistent founder filter
  • Reflect on whether saying yes creates momentum or unnecessary load

We have deliberately kept this resource focused. It is designed to help you take the next useful action rather than give you another long document to read and forget.

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The source behind this resource

Built from experience shared by our guest.

This resource turns ideas from a real Built Not Born conversation into something practical you can use in your business.

Kim Antoniou
Source guest

Kim Antoniou

Founder · Auris Tech

Kim Antoniou is the founder of Auris Tech, the company behind Fonetti, and previously built Kafoodle, a food management technology business sold to 365 Retail in 2023.

View Kim Antoniou's guest profile →
She Built the Technology That Didn’t Exist Because Waiting Wasn’t an Option
Source episode

She Built the Technology That Didn’t Exist Because Waiting Wasn’t an Option

Kim Antoniou explains how real problems shaped Kafoodle and Fonetti, why her team built voice technology that did not yet exist, and how she thinks about partnerships, reversible decisions and impact.

Listen to the episode →

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